Hawaii hotel rates and occupancy dipped in June

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Hotel room rates on Maui were down nearly 10% year over year in June.
Hotel room rates on Maui were down nearly 10% year over year in June. Photo Credit: Hawaii Tourism Authority (HTA) / Tor Johnson

Hotels across Hawaii saw occupancy and room rates decline in June, according to new data from the Hawaii Tourism Authority (HTA). 

Hawaii's statewide occupancy was 75.5% in June, off 1.2 percentage points year over year, while ADR dropped 3.7% year over year, to $373, across the Islands, according to a July 23 release from the HTA.

Hawaii's hotel room revenue totaled $470.8 million in June, a drop of 5.1% from the same month last year, the HTA said.

Through the first half of this year, statewide hotel occupancy was 74.7% and essentially unchanged year over year, according to the HTA, while statewide hotel room revenue was $2.8 billion, down 2.3% year over year.

As Maui continues to recover from last year's wildfires in Lahaina, hotels there posted occupancy of 66.7% in June, down 9.2% year over year. Meanwhile, ADR at Maui hotels was $562.9 in June, off nearly 10% year over year, the HTA said. 

Interestingly, that June 2024 Maui ADR of $562.9 still represents a nearly 43% jump over the ADR Maui hotels were charging before the pandemic in June 2019, according to the HTA data.  

The HTA said its June hotel performance report utilized data compiled by STR, which surveyed 172 Hawaii properties featuring 48,420 rooms, or roughly 87% of all lodging properties with 20 rooms or more across the state. 

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